I’ve already lost all hope that I’ll manage to find a really good specialist in New York that I can work with on growing and promoting my business. A few attempts totally failed. Maybe it’s time to try a different strategy?
Different how? Trying to promote the business on your own? That only makes sense if you actually understand what you’re doing. I’d still keep looking for that right specialist in your place, or even better, go to an agency.
I also recommend working with agencies, because it’s not just a single specialist, even a very experienced one, but a full team, like in a New York influencer agency. And it’s not only about ad campaigns and promotion, it’s also about working with influencers, through whom you can seriously boost brand awareness and sales.